Bangkok, the capital of Thailand, is known for its bustling street markets, delicious street food, and rich cultural heritage. But did you know that Bangkok is also a gold shopper's paradise? With its unique blend of traditional craftsmanship and modern design, the city offers an array of gold jewelry that caters to various tastes and budgets. In this blog post, we'll take you on a journey through the art of gold shopping in Bangkok, exploring the history, techniques, and best places to buy exquisite gold jewelry. So, buckle up, and let's dive into the world of gold!

The History of Gold in Thai Culture

Gold has held a special place in Thai culture for centuries, symbolizing wealth, power, and spiritual protection. Gold adornments were used in ancient Thai temples, royal palaces, and by the nobility to showcase their status and reverence for the divine. The unique Thai gold craftsmanship, characterized by intricate patterns and elegant designs, has been passed down through generations and continues to flourish today.

Thai Gold

Traditional Thai Gold Jewelry Techniques

Thai goldsmiths have mastered the art of transforming gold into stunning pieces of jewelry using age-old techniques, such as:

  1. Yan Lipao Weaving: This traditional Thai method involves weaving gold strands into intricate patterns, often found in necklaces and belts. The art of Yan Lipao weaving requires immense skill, patience, and precision.
  2. Filigree Work: A filigree is a delicate form of goldwork that uses thin gold wires to create intricate designs. Thai goldsmiths are experts in creating stunning filigree pieces, often incorporating gemstones and beads for added elegance.
  3. Repoussé and Chasing: These techniques involve shaping gold sheets by hammering the metal from the reverse side (repoussé) and refining the details from the front (chasing). Thai artisans excel in creating complex and detailed relief designs using these methods.

Where to Buy Gold in Bangkok

Bangkok is home to numerous gold shops, each offering a diverse selection of gold jewelry. Here are some popular gold shopping destinations in the city:

  1. Yaowarat Road: Located in Bangkok's Chinatown, Yaowarat Road is a gold shopper's heaven. Lined with numerous gold shops, this bustling street offers an extensive range of gold jewelry, from traditional Thai designs to contemporary pieces. Don't be afraid to haggle for the best price; bargaining is integral to the shopping experience here.
    China Town
  2. Jewelry Trade Center (JTC): The Jewelry Trade Center is a one-stop shopping destination for gold enthusiasts. With over 3,000 shops spread across 59 floors, the JTC houses some of Bangkok's best gold jewelry manufacturers, wholesalers, and retailers, including Play With Diamonds. At the JTC, you can find exquisite gold jewelry at competitive prices and personalized services such as custom design and 3D modeling.
    jewelry trade center bangkok thailand

  3. MBK Center: The MBK Center is a popular shopping mall in Bangkok, featuring a dedicated gold zone on the second floor. Here, you can find a wide variety of gold jewelry from different regions of Thailand, as well as gold accessories, coins, and bars.
    mbk shopping mall bangkok

Tips for Gold Shopping in Bangkok

To make your gold shopping experience in Bangkok enjoyable and rewarding, keep these tips in mind:

  1. Know the Gold Purity: Thai gold is typically available in three different purities: 96.5% (23 karats), 75% (18 karats), and 58.5% (14 karats). The higher the karat, the higher the gold content and price.
  2. Check the Daily Gold Price: Gold prices in Thailand fluctuate daily based on international market rates. Before you go shopping, make sure to check the latest gold prices to have a better understanding of the value you're paying for.
  3. Learn the Local Terminology: Thai gold sellers often use "Baht weight" to measure gold jewelry. One Baht weight is equivalent to 15.244 grams. Familiarize yourself with this unit of measurement to better understand the pricing of gold items in Bangkok.
    Thai Baht Gold

  4. Verify the Hallmark: Genuine Thai gold jewelry should have a hallmark indicating the gold purity (such as 96.5, 75, or 58.5) and the manufacturer's symbol. Look for these hallmarks to ensure that you're buying authentic gold jewelry.
  5. Negotiate the Making Charges: While the gold price is fixed based on weight and purity, the making charges can be negotiable. Feel free to bargain with the seller to get the best deal on your gold jewelry.
  6. Ask for a Certificate of Authenticity: When buying gold jewelry in Bangkok, always ask for a certificate of authenticity that includes information about the gold's weight, purity, and value. This certificate will guarantee the jewelry's quality and will be helpful if you decide to sell or insure your gold in the future.
  7. Be Aware of Customs Regulations: If you're planning to buy gold in Bangkok and bring it back to your home country, make sure to check your country's customs regulations and duty fees on gold imports to avoid any unpleasant surprises.
    Tips For Gold Shopping in Bangkok


The art of gold shopping in Bangkok is a unique and exhilarating experience that should not be missed. From the bustling streets of Yaowarat Road to the high-end showrooms of the Jewelry Trade Center, Bangkok offers a gold shopping adventure like no other. As a reputable gold jewelry manufacturer in the Jewelry Trade Center Building, we at Play With Diamonds pride ourselves on providing an exceptional gold-buying experience. With over 20 years of experience, cutting-edge technology, and a skilled team of designers and artisans, we offer a vast array of stunning gold jewelry pieces tailored to your desires.

By following our guide, you'll be well-prepared to navigate the city's gold markets, find the perfect piece of jewelry, and create memories that will last a lifetime. So, grab your wallet and embark on a golden journey in the City of Angels. Remember to visit us at Play With Diamonds to discover the beauty and artistry of fine gold jewelry in Bangkok!

You can also learn more about the benefits of buying wholesale jewelry in Thailand here.